Media Training


FSB Media Training Day


CWM Studios deliver top quality Media Training days that can be used for internal individual confidence and team building or the specific external handling of the professional media journalists and broadcasters.

We also offer 1-2-1 training if you need a more bespoke training programme.

CWM Studios have their own video and audio facilities which can be used during these training days.

Below are some of the techniques and experiences covered on the media training days.

Message Delivery

  • Tips on body language, coming across as authoritative, assertive, relaxed and calm
  • Effective language use, using words and phrases for more impact
  • Important questions – thinking about what questions you should expect, and which if any, you should be asking
  • Vocal techniques to help you project your voice and come across in the right tone for your audience
  • Staying on track and not ‘waffling’ to ensure you make the most of your time available

Problem Solving

Dealing with ‘tricky’ situations and how to think on your feet, stay calm and avoid any problems.

Techniques to help you cope in pressurised situations such as a live Q & A.

Blocking & Bridging

Learning how to deal with questions that you may not have an answer for, or answering a question
in a way that enables you to move on to the points you want to make.

'Live' TV & Radio Interviews

We recently completed two one-day media training days for Federation of Small Businesses delegates - read more here.